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Does SEO Guarantee More Business?

Get Found Online The purpose of a New Jersey SEO campaign is to optimize a site or a page and ensure that it ranks high in search engine result pages. The benefit of this ranking is that the site gets...

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How to Increase Referral Traffic

Referral Traffic Obtaining referral traffic is an important tool for an SEO campaign. After all the goal of SEO optimization is to get a site ranked high in search engine result pages (SERP) so that...

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Digg is Dead

Social Bookmarking Sites Digg was a social bookmarking site that was an online community through which users could share content. Once the content was shared, then users could vote on it. When content...

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Digital Marketing Alternatives to SEO

Banner Advertising In today’s world of interactive media which is available through the Web 2.0 platform, building a website in itself is inadequate for keeping a competitive edge. Even for those who...

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Forum Links, Comment Spam, Link Trading and Other SEO Strategies that Do Not...

Meta Tags The goal of an SEO campaign is to achieve a top ranking for a site in the SERPs (search engine result pages). This can be essential to a web marketing campaign as the higher the rank in the...

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The Black Swan Effect in SEO

Black Swan The term, “Black Swan” is taken from a book by Nicholas Taleb. A black swan event usually meets three criteria. First, it is something that was totally unexpected and nothing prior to the...

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How to Measure Success in Digital Marketing

Google Analytics Many a business person has launched a digital marketing campaign that they thought was well designed only to find out that it was not effective at all.  How are you supposed to know?...

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How to Find Your Demographic

Demographic Chart There are many ways to drive traffic to a site; and many different SEO best practices to ensure that the site is optimized so that it ranks well and gets those all important clicks....

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The Relationship Between Traffic and Search Rankings

SEO It is probably a safe assumption that a company did not launch a website solely to rank number one in Google. It can be very easy to get caught up in tracking the results of search engine...

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How to Get Traffic without Google

When it comes to your website and ranking, Google is King.  While some people don’t want to admit it, others will tell you that they absolutely go into panic mode every time Google changes its...

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